OpenX Summits & Industry Events

OVERVIEW

Blending creative direction and design to craft visual experiences that capture attention, engage audiences, and stay true to the brand across global events and product launches.


At OpenX, I led the creative direction and design for all their marketing events worldwide, unifying the look and brand presence across digital, print, and environmental experiences, to ensure every detail reflected the same strong brand identity.

OPENX PUBLISHER SUMMIT

Crafting the visual identity for the OpenX Publisher Summit.


Designed the OpenX Publisher Summit identity with the witty “Everything is Bidder in Texas” concept, translating OpenX’s header bidding solution into a bold and memorable event experience, combining bold visuals and creative direction to engage audiences and showcase the brand.

KEY DELIVERABLES

Event Logo Design & Branding
Sales Presentation
Marketing Collateral
T-Shirt Design
Badge Design
Event Landing Page

CANNES LIONS

Bringing the OpenX brand to life on the global stage at Cannes.


Crafted a unified event branding system for OpenX at Cannes Lions in France, turning the brand into a memorable experience for a global audience. From branded swag to yacht banners, every touchpoint told a clear, compelling story that brought the brand to life for an international audience and reflected OpenX’s vision, engaging advertising professionals worldwide.

KEY DELIVERABLES

Event Branding
Event Landing Page
Copy & Messaging
Palais Banners
Email Invite
Yacht Signage & Way-finding
Event Signage
Event Swag & Promotional Items

DMEXCO

Making OpenX’s presence known through thoughtful design at DMEXCO.


Showcased OpenX’s presence at DMEXCO through thoughtful design and a full suite of event materials, including booth design and branding, branded promotional items, digital signage, and marketing collateral. I developed a visual system and booth experience that reflected OpenX’s values of transparency, innovation, and trust—creating an engaging environment that strengthened brand recognition and connection with key audiences.

KEY DELIVERABLES

Event Branding
Event Landing Page
Booth Design
Marketing Collateral
Digital Signage
Promotional Items & Swag
Social Media Creative
Email Invite

THEXCHANGE

Designed to foster genuine connection and spark meaningful conversations at TheXchange.


Created the branding and event design for TheXchange, a curated forum where industry leaders shared ideas and insights. The experience was designed to foster genuine connection and spark meaningful conversations between publishers and partners, with a visual identity centered on collaboration and the exchange of ideas.

KEY DELIVERABLES

Event Logo & Branding
Speaker Presentations
Agenda
Pull Up Banners
Badges
Custom Menu

VARIOUS OPENX EVENTS

Evolving the OpenX brand through event branding, design, and creative.


Across multiple global events, I helped shape how OpenX shows up in the world — through strategic design systems, storytelling, and cohesive visual identity. The result: an elevated and consistent brand experience across every stage and setting.

KEY DELIVERABLES

ADWEEK NYC 2016 – Pull up banners & digital signage
DMEXCO 2016 – Event branding & creative
MWC 2017 – Event branding & creative
DMEXCO 2018 – Event branding, creative & booth design